Along with environmental group Parley, adidas has created the adidas x Parley UltraBOOST Uncaged, a new sneaker that is made out of ocean trash. That’s right, these kicks are made from garbage found in the ocean. So now you can never say that the good folks at adidas aren’t trying to do their part to help save our planet.
The adidas x Parley UltraBOOST Uncaged transform plastic ocean pollution into high performance sportswear. And this isn’t just a gimmick, limited edition PR stunt, adidas is committed to producing 1 million pairs of ocean waste sneakers by the end of 2017.
Good on you, adidas. Good on you indeed.