You can never have enough caps, be it plain, branded, artistic, or with witty words. They round out any outfit and hell, they also protect you from the sun. 2020 has definitely been a tough year to say the least and today’s toxic political climate doesn’t make it any better. Donald Trump’s “Make America Great Again” campaign slogan has grown way past just a political tool for his 2016 presidential campaign. The phrase, or similar, has been used in the past, such as in Ronald Reagan’s 1980 presidential campaign and Bill Clinton’s in 1992. However, it’s Trump’s campaign that brought the slogan to be one of the most resonant in recent history.
MAGA in our culture today
The slogan’s ripe in pop culture, memes, and entertainment with variants parodied in the media. A Dunk-a-roos marketing campaign urged snack lovers to “Make America Dunk Again.” Video game Wolfenstein: The New Colossus called players to help “Make America Nazi-Free Again.” Dystopian action horror film The Purge: Election Year had the tagline “Keep America Great,” which Trump is actually using as his 2020 campaign slogan.
And of course, we see the slogan in politics. Abbreviated and also known as “MAGA,” the slogan has very much brought racism out to the forefront with no help from the president. One of the most iconic items with the phrase is the red cap. We see them on the streets, we see them at Trump rallies. That red cap is a red flag for most people to stay away. Thanks to this, any red cap with white letters can have this implication at first glance.
The red cap, reimagined
To put humor in politics and shed light on the right to basic human rights, East Los Printhouse is giving that prolific “MAGA” cap a new spin. The custom t-shirt, stickers, printing, and embroidery shop is based in LA. They’ve replaced “Make American Great Again” with “Made Ya Look Black Lives Matter.” The embroidered dad hat is in the same bright red with white letter stitching as the “MAGA” version. It also has an adjustable strap with copper hardware and is a unisex cap. This cap definitely will make anyone look twice. Buy Here